Ãîäèøåí àëìàíàõ "Íàó÷íè èçñëåäâàíèÿ íà äîêòîðàíòè"

Îùå ñòàòèè îò òîçè áðîé

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  BUTCHERS SCHEDULING MODEL EXAMINATION BY TIME STUDY OBSERVATIONS

  The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to ... The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to evaluate the current working methodologies. New scheduling approach created according to sales correlation, seniority of the employee and empirical data obtained from the time studies. Before and after analysis have been conducted based on the scheduling approaches. Thus, new approach leveraged the company sales by 7 % increase.

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  BRAND TRUST AS A SOURCE OF BRAND EQUITY

  The theoretical and empirical lack of support for including brand trust in the model of brand equity and the brand-customer relationship paradigm require further investigation of the links between the two terms. For the purposes of the current research, six proposals for operationalisation of brand trust are discussed. A novel classification of ... The theoretical and empirical lack of support for including brand trust in the model of brand equity and the brand-customer relationship paradigm require further investigation of the links between the two terms. For the purposes of the current research, six proposals for operationalisation of brand trust are discussed. A novel classification of its dimensions, namely: consistency, honesty, and concern, and a hypothetical model of brand equity including brand are proposed.

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  ÏÎÂÅÄÅÍÈÅ ÍÀ ÄÎÌÀÊÈÍÑÒÂÀÒÀ  ÁÚËÃÀÐÈß ÏÐÈ ÂÇÅÌÀÍÅ ÍÀ ÐÅØÅÍÈß ÇÀ ÑÏÅÑÒßÂÀÍÅ È ÈÍÂÅÑÒÈÐÀÍÅ

   íàñòîÿùàòà ðàçðàáîòêà ñå ïðåäñòàâÿò ðåçóëòàòè îò ïðîâåäåíî èçñëåäâàíå, ÷èÿòî öåë å äà ñå óñòàíîâÿò ñïåöèôèêèòå íà ïîâåäåíèåòî íà äîìàêèíñòâàòà ïðè âçåìàíåòî íà ðåøåíèÿ çà ñïåñòÿâàíå è èíâåñòèðàíå. Öåëòà íà ðàçðàáîòêàòà å äà ñå îòêðîÿò ôàêòîðèòå, îêàçâàùè âúçäåéñòâèå ïðè ôîðìèðàíå íà ðåøåíèÿ çà îòêàç îò ñïåñòÿâàíå è èíâåñòèðàíå, è íà òÿõíà îñíîâà ...  íàñòîÿùàòà ðàçðàáîòêà ñå ïðåäñòàâÿò ðåçóëòàòè îò ïðîâåäåíî èçñëåäâàíå, ÷èÿòî öåë å äà ñå óñòàíîâÿò ñïåöèôèêèòå íà ïîâåäåíèåòî íà äîìàêèíñòâàòà ïðè âçåìàíåòî íà ðåøåíèÿ çà ñïåñòÿâàíå è èíâåñòèðàíå. Öåëòà íà ðàçðàáîòêàòà å äà ñå îòêðîÿò ôàêòîðèòå, îêàçâàùè âúçäåéñòâèå ïðè ôîðìèðàíå íà ðåøåíèÿ çà îòêàç îò ñïåñòÿâàíå è èíâåñòèðàíå, è íà òÿõíà îñíîâà äà ñå î÷åðòàå ñïåöèôèêàòà íà ïîâåäåíèåòî íà äîìàêèíñòâàòà â Áúëãàðèÿ. Èçâúðøåí å òåîðåòè÷åí ïðåãëåä íà ìîäåëè çà âçåìàíå íà èíäèâèäóàëíè ðåøåíèÿ. Ïðåäñòàâåí å ìîäåë, ÷ðåç êîéòî ñå îòêðîÿâàò ìîäåëèòå íà ïîâåäåíèå íà äîìàêèíñòâàòà ïðè âçåìàíå íà ðåøåíèÿ çà ñïåñòÿâàíå è èíâåñòèðàíå.