Ãîäèøåí àëìàíàõ "Íàó÷íè èçñëåäâàíèÿ íà äîêòîðàíòè"

Îùå ñòàòèè îò òîçè áðîé

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  BUTCHERS SCHEDULING MODEL EXAMINATION BY TIME STUDY OBSERVATIONS

  The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to ... The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to evaluate the current working methodologies. New scheduling approach created according to sales correlation, seniority of the employee and empirical data obtained from the time studies. Before and after analysis have been conducted based on the scheduling approaches. Thus, new approach leveraged the company sales by 7 % increase.

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  ÑÏÅÖÈÔÈÊÀ ÍÀ ÒÓÐÈÑÒÀ ÏÐÀÊÒÈÊÓÂÀÙ ÊÓËÈÍÀÐÅÍ ÒÓÐÈÇÚÌ

   ñòàòèÿòà ñå èçÿñíÿâàò îñíîâíèòå ñïåöèôèêè íà òóðèñòà, ïðåäïðèåìàù êóëèíàðíî òóðèñòè÷åñêî ïúòóâàíå, è ñå ïðàâè àíàëèç íà åòàïèòå çà âçåìàíå íà ðåøåíèå çà òóðèñòè÷åñêî ïúòóâàíå ñ ôîêóñ âúðõó èçãðàæäàíå ïðîôèëà íà êóëèíàðíèÿ òóðèñò. Îñíîâíà öåë â èçñëåäâàíåòî å ìíîãîèçìåðíîñòòà íà ïîâåäåíèåòî íà êóëèíàðíèÿ òóðèñò. Ñ îãëåä ïî-ïúëíîòî ìó ...  ñòàòèÿòà ñå èçÿñíÿâàò îñíîâíèòå ñïåöèôèêè íà òóðèñòà, ïðåäïðèåìàù êóëèíàðíî òóðèñòè÷åñêî ïúòóâàíå, è ñå ïðàâè àíàëèç íà åòàïèòå çà âçåìàíå íà ðåøåíèå çà òóðèñòè÷åñêî ïúòóâàíå ñ ôîêóñ âúðõó èçãðàæäàíå ïðîôèëà íà êóëèíàðíèÿ òóðèñò. Îñíîâíà öåë â èçñëåäâàíåòî å ìíîãîèçìåðíîñòòà íà ïîâåäåíèåòî íà êóëèíàðíèÿ òóðèñò. Ñ îãëåä ïî-ïúëíîòî ìó õàðàêòåðèçèðàíå ñà èçâåäåíè îñíîâíèòå îòëè÷èòåëíè ÷åðòè, ôîðìèðàùè íåãîâèÿ ïðîôèë.  ðåçóëòàò íà òîâà ñå èçÿñíÿâà çàùî è êàê ñå âçåìà ðåøåíèå çà ïîòðåáëåíèåòî íà êóëèíàðíèÿ ïðîäóêò, êîåòî ñòîè â îñíîâàòà íà êóëèíàðíèÿ òóðèçúì.

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  ÊÎÍÖÅÏÒÓÀËÍÈ ÎÑÍÎÂÈ ÍÀ ËÎßËÍÎÑÒÒÀ

  Ïîñâåòåíà íà òåîðåòè÷íîòî ïîçíàíèå, íàñòîÿùàòà ðàçðàáîòêà çàñÿãà èçÿñíÿâàíå íà ïðîèçõîäà è ñúùíîñòòà íà ôåíîìåíà „ëîÿëíîñò“ êàòî ìàðêåòèíãîâ ïðîáëåì. Ñèíòåçèðàíè ñà îñíîâíèòå äåôèíèöèîííè è êëàñèôèêàöèîííè ðàçëè÷èÿ ïðè èí-êîðïîðèðàíåòî íà ïîíÿòèåòî „ëîÿëíîñò“ â ìàðêåòèíãîâàòà òåîðèÿ è óïðàâëåíñ-êàòà ïðàêòèêà. Ñòúïâàéêè íà òÿõ, å èçâåäåíà ... Ïîñâåòåíà íà òåîðåòè÷íîòî ïîçíàíèå, íàñòîÿùàòà ðàçðàáîòêà çàñÿãà èçÿñíÿâàíå íà ïðîèçõîäà è ñúùíîñòòà íà ôåíîìåíà „ëîÿëíîñò“ êàòî ìàðêåòèíãîâ ïðîáëåì. Ñèíòåçèðàíè ñà îñíîâíèòå äåôèíèöèîííè è êëàñèôèêàöèîííè ðàçëè÷èÿ ïðè èí-êîðïîðèðàíåòî íà ïîíÿòèåòî „ëîÿëíîñò“ â ìàðêåòèíãîâàòà òåîðèÿ è óïðàâëåíñ-êàòà ïðàêòèêà. Ñòúïâàéêè íà òÿõ, å èçâåäåíà êîíöåïòóàëíà äåôèíèöèÿ çà ëîÿë-íîñòòà. Äèñêóòèðàíè ñà îñíîâíèòå íàïðàâëåíèÿ ïðè èçó÷àâàíå íà ÿâëåíèåòî.  çàêëþ÷åíèå ñå êîìåíòèðàò ïîñëåäèöèòå îò äèôåðåíöèàöèÿòà â ðàçëè÷íèòå êîí-öåïòóàëèçàöèè íà ïîòðåáèòåëñêàòà ëîÿëíîñò êúì áðàíäà êàòî ïðåäïîñòàâêà çà ïðîáëåì ïðè îáùîâàëèäíîñòòà è ñúïîñòàâèìîñòòà íà èçâåäåíèòå îöåíêè çà ëîÿë-íîñò.