Ãîäèøåí àëìàíàõ "Íàó÷íè èçñëåäâàíèÿ íà äîêòîðàíòè"

Îùå ñòàòèè îò òîçè áðîé

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  BUTCHERS SCHEDULING MODEL EXAMINATION BY TIME STUDY OBSERVATIONS

  The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to ... The study examines the workforce management and the scheduling model in the meat department of the grocery retail company to evaluate an opportunity to increase efficiency. The work structure of the butchers has been observed and according to the time study guideline based on work structures, twelve-time studies conducted in different stores to evaluate the current working methodologies. New scheduling approach created according to sales correlation, seniority of the employee and empirical data obtained from the time studies. Before and after analysis have been conducted based on the scheduling approaches. Thus, new approach leveraged the company sales by 7 % increase.

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  BRAND TRUST AS A SOURCE OF BRAND EQUITY

  The theoretical and empirical lack of support for including brand trust in the model of brand equity and the brand-customer relationship paradigm require further investigation of the links between the two terms. For the purposes of the current research, six proposals for operationalisation of brand trust are discussed. A novel classification of ... The theoretical and empirical lack of support for including brand trust in the model of brand equity and the brand-customer relationship paradigm require further investigation of the links between the two terms. For the purposes of the current research, six proposals for operationalisation of brand trust are discussed. A novel classification of its dimensions, namely: consistency, honesty, and concern, and a hypothetical model of brand equity including brand are proposed.

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  ÑÚÑÒÎßÍÈÅ È ÒÅÍÄÅÍÖÈÈ Â ÐÀÇÂÈÒÈÅÒÎ ÍÀ ÁÚËÃÀÐÑÊÀÒÀ ÈÊÎÍÎÌÈÊÀ. ÅÔÅÊÒÈ È ÇÀÏËÀÕÈ ÇÀ ÁÀÍÊÎÂÀÒÀ ÑÈÑÒÅÌÀ

  Öåëòà íà ñòàòèÿòà å äà èçÿñíè íàñòîÿùîòî ñúñòîÿíèå íà èêîíîìèêàòà â Áúëãàðèÿ, â÷àñòíîñò íà áàíêîâàòà ñèñòåìà, è äà ñå î÷åðòàÿò ïåðñïåêòèâèòå çà ðàçâèòèåòî â ñðåäíîñðî÷åí ïëàí. Èçñëåäâàíåòî å ñòðóêòóðèðàíî â äâå ÷àñòè. Ïúðâàòà ÷àñò å ïîñâåòåíà íà îöåíêàòà íà òåíäåíöèèòå â ðàçâèòèåòî íà íàöèîíàëíàòà èêîíîìèêà êàòî èíòåãðàëíà ÷àñò îò èêîíîìèêàòà íà ... Öåëòà íà ñòàòèÿòà å äà èçÿñíè íàñòîÿùîòî ñúñòîÿíèå íà èêîíîìèêàòà â Áúëãàðèÿ, â÷àñòíîñò íà áàíêîâàòà ñèñòåìà, è äà ñå î÷åðòàÿò ïåðñïåêòèâèòå çà ðàçâèòèåòî â ñðåäíîñðî÷åí ïëàí. Èçñëåäâàíåòî å ñòðóêòóðèðàíî â äâå ÷àñòè. Ïúðâàòà ÷àñò å ïîñâåòåíà íà îöåíêàòà íà òåíäåíöèèòå â ðàçâèòèåòî íà íàöèîíàëíàòà èêîíîìèêà êàòî èíòåãðàëíà ÷àñò îò èêîíîìèêàòà íà ÅÑ è ñâåòà. Âòîðàòà ÷àñò å ñ àêöåíò âúðõó ðèñêîâåòå è çàïëàõèòå âúðõó áàíêîâàòà ñèñòåìà, ïîðîäåíè îò íåãàòèâíè ñöåíàðèè ïðåä ðàçâèòèåòî íà íàöèîíàëíàòà èêîíîìèêà.  ðàçðàáîòêàòà ñå äîñòèãà äî ñëåäíèòå äâà êëþ÷îâè èçâîäà ñ õàðàêòåð íà ðåçóëòàòè: Ïúðâî, áúëãàðñêàòà èêîíîìèêà ñå íàìèðà â ðàâíîâåñíî ñúñòîÿíèå âúïðåêè êîíñòàòèðàíèòå äèñáàëàíñè è íåçàäîâîëèòåëíèÿ ðúñò. Ìàêðîèêîíîìè÷åñêèòå ïîêàçàòåëè, â àãðåãàò è â ñúñòàâíèòå èì ÷àñòè, âëèÿÿò íåïîñðåäñòâåíî âúðõó åôåêòèâíîñòòà è ñòðàòåãèèòå çà óïðàâëåíèå íà áàíêîâèòå èíñòèòóöèè â ñòðàíàòà. Âëèÿíèåòî å âçàèìîîáâúðçàíî è êîðåëàòèâíî. Ïðåäèçâèêàòåëñòâàòà îò îáåêòèâåí è ñóáåêòèâåí õàðàêòåð ñëåäâà äà áúäàò âíèìàòåëíî ïðîó÷åíè è ñïðàâåäëèâî îöåíåíè. Âòîðî, êîíêðåòíè-òå óïðàâëåíñêè ðåøåíèÿ çà âñÿêà îò ôèíàíñîâèòå èíñòèòóöèè áèõà ìîãëè äà îáåçïå÷àò ïðóäåíöèàëíî è çàêîíîñúîáðàçíî óïðàâëåíèå, ñú÷åòàíî ñ íååêñïàíçèâåí èêîíîìè÷åñêè ðúñò. Ïîëèòèêàòà íà ðåãóëàöèè íà ÅÖÁ è Âàëóòíèÿ áîðä ïîñòàâÿò ñåðèîçíè ïðåäèçâèêàòåëñòâà ïðåä áúëãàðñêàòà äúðæàâà è êðåäèòíèòå èíñòèòóöèè.